Fitnest
About the project
Challenge
A major challenge for Fitnest is motivating users to sustain long-term engagement with health and fitness regimens after initial motivation wears off. Pushing users to maintain workout routines, nutrition plans, and other wellness habits over an extended period is key to results.
Goal
The goal is to provide hyper personalized fitness and wellness experiences that drive measurable results for users. By customizing workout and diet plans and providing tailored coaching, Fitnest aims to deliver an experience adapted to each user's needs and goals.
Solution
Fitnest allows full customization of workout and meal plans along with one-on-one coaching tailored to the user. Progress tracking features let users monitor results, and the in-app community provides motivation and accountability. These solutions promote sustained engagement.
Market research claim
Global revenue for health and fitness apps is projected to hit $14.7 billion by 2027, with a 7.8% CAGR over 5 years per App Annie. This fast growth highlights rising demand.
Market research problem
Despite growing demand, research shows high user drop-off rates after initial motivation fades. Fitnest addresses this issue by providing individualized experiences
Why i made this project
The app was created to maximize user engagement in health journeys by providing customized experiences and resources that adapt to each user's specific needs and goals over the long-term.
GAllery
