Blog Club
About the project
Challenge
A key challenge is encouraging casual users who don't blog consistently to start and actively maintain blogs long-term. Blog Club needs to find ways to motivate both new and existing bloggers to keep contributing fresh content over time through incentives and a simplified blogging process.
Goal
The goal is to provide an accessible blogging platform optimized for community interaction through simple yet powerful creation tools and social features. By lowering the barrier to starting a blog, Blog Club hopes to attract a broader range of potential bloggers.
Solution
Blog Club offers user-friendly editing tools, active comment sections for discussion, personalized recommendations for discovery, and robust social sharing capabilities. These solutions aim to facilitate easy blogging for anyone while building community engagement around content.
Market research claim
With over 623 million blogs on just one platform (Tumblr), the market data shows massive potential for growth and user acquisition in the blogging space. The sheer size represents a huge opportunity for Blog Club.
Market research problem
On the contrary, statistics show that only 31% of bloggers post at least weekly, according to Orbit Media. Blog Club seeks to boost blogger participation rates by making blogging simpler and implementing compelling social incentives.
Why i made this project
Blog Club was created to make blogging straightforward and approachable for casual users of all skill levels. By fostering an active community around content creation and discussion, the platform drives more users to engage in blogging and share their voices.
GAllery
